I have a problem: I like to spend a lot of my time fiddling with things that are unimportant. I’ve been spending way too much time focusing on the technical aspects of a blog and how to set it up that I have been ignoring the most important part: creating, posting and sharing original content. 

This morning as I started looking for things to distract me during my day here at work I considered upgrading my wordpress install. I thought about backing up my posts, going through all the steps and making sure everything was ready. Instead, I trashed it. All the old stuff is gone, it’s not that important.

My design communications professer this past year would often say “don’t fall in love with your designs.” I was confused. Why wouldn’t we want to love the things we produce? Because there comes a point when “loving” what you make isn’t the right thing to do. When you fall in love with what you’re working on, you get too invested. You waste too much time. You skip over problems and glaring mistakes that have been there from the begining. Granted, content and products will always have problems, but that’s what revisions and new models are for.

When people fall in love with something, they are often heartbroken when something bad happens: a dog eats your homework, or your hard drive crashes, or you lose all your followers on twitter. People went bat guano crazy over the whole twitter thing! And for what reason? They had invested too much time, and “love” into a service they had no business trusting or loving that much. I’ll admit I’m a big fan of the twitter, but there are periods of time where I stay far, far away, just because it can eat your life… sometimes when life is happening right around you.

The important part of creating content is creating the content. Getting out there, and getting seen with cool, new original ideas on a consistent basis is far more important than making that one thing that people may or may not like.

The basis of these thoughts was seeded to my brain while listening to a past episode of “This Week in Tech,” there was mention of a Steve Jobs quote, “real artists ship.” I couldn’t find the exact story, but i don’t think its important. Looking at Apple and their success with computers, iPods and now the iPhone, its quite clear that their products are never perfect (iPhone 3G launch for example) but most of the glaring issues can always be fixed later.  

This blog isn’t perfect, and it never will be. It’s just a blog: a place for me to share ideas.